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BARK, Inc. (BARK)
$9.70-1.04 (-9.68%)
Market ClosedLast close Sep 8
BARK, Inc., a dog-centric company, provides products, services, and content for dogs.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
BARK, Inc. in the Consumer Cyclical sector is trading at $9.70 with a market capitalization of $96M. Wall Street consensus targets $15.50 (2 analysts), implying a +59.8% move over the next 12 months. The stock is currently near its 52-week low of $8.15, remaining 18.4% below its 200-day moving average. On fundamentals, Piotroski 4/9 shows mixed financial quality, Altman Z in the distress zone. Risk note: MACD remains below its signal line. The Whystock Score of 40/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Sell-side targets imply +59.8% upside over 12 months
Long-term trend bearish (price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
Quarterly Financials
| Metric (USD) | Q1 2026 | Q4 2025 | Q3 2025 | Q2 2025 | Q1 2025 |
|---|---|---|---|---|---|
| Total Revenue | $86.57M↓ | $98.45M↓ | $106.97M↑ | $102.86M↓ | $115.41M |
| Gross Profit | $54.29M↓ | $61.56M↓ | $61.96M↓ | $64.08M↓ | $73.35M |
| Operating Income | -$12.18M↓ | -$8.98M↑ | -$10.66M↓ | -$8.35M↓ | -$6.62M |
| Net Income | -$12.66M↓ | -$8.65M↑ | -$10.67M↓ | -$7.03M↓ | -$6.07M |
Peer Comparison
AMZNTSLAHD
Fundamentals
BARK, Inc., a dog-centric company, provides products, services, and content for dogs. The company operates in two segments, Direct to Consumer and Commerce. It provides subscription products, including monthly themed boxes of toys and treats to a dog...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$96.11M
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
-
Beta
High-beta play. Expect amplified moves vs. the broad market.
1.92
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Average efficiency. Growth may require heavy reinvestment.
-54.17%
Volume
Today's trading volume
79,164
Recent News
3 Reasons to Sell BARK and 1 Stock to Buy Instead
What a brutal six months it’s been for Bark. The stock has dropped 36.9% and now trades at $9.72, rattling many shareholders. This might have investors contemplating their next move.
Reflecting On Consumer Discretionary - Toys and Electronics Stocks’ Q2 Earnings: Bark (NYSE:BARK)
As the Q2 earnings season comes to a close, it’s time to take stock of this quarter’s best and worst performers in the consumer discretionary - toys and electronics industry, including Bark (NYSE:BARK) and its peers.
3 of Wall Street’s Favorite Stocks with Open Questions
The stocks in this article have caught Wall Street’s attention in a big way, with price targets implying returns above 20%. But investors should take these forecasts with a grain of salt because analysts typically say nice things about companies so their firms can win business in other product lines like M&A advisory.
The Top 5 Analyst Questions From Bark’s Q2 Earnings Call
Bark’s second quarter saw revenue decline sharply from the prior year, but sales still edged above Wall Street’s expectations. Management attributed the quarter’s results to improved subscriber retention, disciplined marketing spend, and better-than-expected performance in its retail commerce channels. CEO Matt Meeker noted strength in Bark’s direct-to-consumer metrics, including a notable improvement in average order value and lifetime value per subscriber. The company’s gross margin also benef
Why Are Bark (BARK) Shares Soaring Today
Shares of pet products provider Bark (NYSE:BARK) jumped 17.4% in the afternoon session after it reported mixed second-quarter 2026 results, where improving profitability appeared to outweigh a decline in year-over-year revenue and a weaker-than-expected sales forecast. Investors focused on the company's increased efficiency rather than the 23.4% year-over-year drop in revenue to $78.82 million. Bark’s operating margin turned positive at 0.1%, a significant improvement from negative 8.1% in the s