BKNG

$4324.04+29.75 (+0.69%)

Market ClosedAs of Mar 20, 8:00 PM UTC

Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, and internationally.

Historical Price

Price (Line)
50-Day SMA
200-Day SMA
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Peer Comparison

AMZNTSLAHD

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$4324.04
Potential Downside
97.2%
Whystock Fair Value$123.03
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorConsumer Cyclical
IndustryTravel Services

Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, and internationally. The company operates Booking.com, which offers ...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$139.38B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
26.11
Beta
High-beta play. Expect amplified moves vs. the broad market.
1.23
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
-86.29%
Quick Ratio
Pristine liquidity. Sufficient cash to cover all near-term obligations.
1.33

Recent News

Insider Monkey
Mar 21, 2026

Jim Cramer on Booking Holdings: “It’s Glenn Fogel, and He’s Going to Snap Right Back Here”

Booking Holdings Inc. (NASDAQ:BKNG) is one of the stocks mentioned during the show, as we cover everything Jim Cramer said about the oversold market. A caller asked whether to buy the stock before or after the stock split. In response, Cramer said: Well, look, what matters here is the fundamentals. Now, the quarter last time… […]

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Insider Monkey
Mar 21, 2026

Booking Holdings Inc. (BKNG) Turns to AI to Accelerate Users’ Experience and Growth

Booking Holdings Inc. (NASDAQ:BKNG) is one of Harvard University’s top AI stock picks. On March 4 at the Morgan Stanley Technology, Media & Telecom Conference 2026, Booking Holdings Inc. (NASDAQ:BKNG) reiterated its ambitious growth targets and the transformative role of generative AI. The company is targeting 8% top-line growth, which should result in 15% earnings-per-share […]

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Mar 20, 2026

Q4 Earnings Roundup: Booking (NASDAQ:BKNG) And The Rest Of The Consumer Internet Segment

As the Q4 earnings season wraps, let’s dig into this quarter’s best and worst performers in the consumer internet industry, including Booking (NASDAQ:BKNG) and its peers.

NEUTRAL
Neutral flow. Standard news cycle with no clear sentiment tilt.
Simply Wall St.
Mar 20, 2026

Is It Time To Revisit Booking Holdings (BKNG) After The Recent Share Price Pullback

If you are trying to work out whether Booking Holdings at US$4,294.29 offers good value right now, it helps to step back and look at what the current price is actually reflecting about the business. Recently, the stock has moved 1.8% over the last 7 days and 3.7% over the last 30 days, while year to date it is down 19.3% and the 1 year return sits at a 5.7% decline, compared to a 72.3% return over 3 years and 92.8% over 5 years. News around Booking Holdings has continued to keep investor...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Insider Monkey
Mar 20, 2026

Is Booking Holdings Inc. (BKNG) A Good Stock To Buy Now?

Is BKNG a good stock to buy? We came across a bullish thesis on Booking Holdings Inc. on Investomine’s Substack. In this article, we will summarize the bulls’ thesis on BKNG. Booking Holdings Inc.’s share was trading at $4,294.29 as of March 19th. BKNG’s trailing and forward P/E were 25.94 and 16.05 respectively according to Yahoo Finance. Booking Holdings Inc., together […]

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.