GOLD

$42.26-1.71 (-3.89%)

Market ClosedAs of Mar 20, 8:00 PM UTC

Gold.com, Inc., together with its subsidiaries, operates as a precious metals company.

Historical Price

Price (Line)
50-Day SMA
200-Day SMA
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Peer Comparison

JPMBACGS

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$42.26
Potential Downside
79.1%
Whystock Fair Value$8.82
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorFinancial Services
IndustryCapital Markets

Gold.com, Inc., together with its subsidiaries, operates as a precious metals company. It operates through three segments: Wholesale Sales & Ancillary Services, Direct-to-Consumer, and Secured Lending. The Wholesale Sales & Ancillary Services segment...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$1.19B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
88.04
Beta
Defensive asset. Lower volatility than the S&P 500.
0.41
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
1.91%
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.66

Recent News

Zacks
Mar 20, 2026

COIN vs. GOLD: Which Alternative-Asset Platform is the Better Buy?

GOLD gains edge as strong growth estimates, price gains and valuation outpace peers, while crypto-linked risks and weaker outlook weigh on rivals.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Motley Fool
Mar 19, 2026

Stock Market Today, March 19: B2Gold Slides Following Steep Gold Price Drop

Today, March 19, 2026, a sharp bullion sell-off and risk-off mood put pressure on gold miners.

BEARISH
Negative press. News cycle fixated on risk factors or misses.
Zacks
Mar 19, 2026

Here's Why Gold.com (GOLD) Fell More Than Broader Market

In the closing of the recent trading day, Gold.com (GOLD) stood at $43.97, denoting a -4.43% move from the preceding trading day.

NEUTRAL
Neutral flow. Standard news cycle with no clear sentiment tilt.
Zacks
Mar 19, 2026

Are Gold.com's Strategic Acquisitions Powering Long-Term Growth?

GOLD's acquisition spree-from Monex to Atkinsons-scales its DTC platform, boosts global reach and drives synergies, but valuation looks stretched.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Simply Wall St.
Mar 17, 2026

Gold.com Board Shift As Sartori Joins And Valuation Questions Persist

Gold.com (NYSE:GOLD) has appointed Juan Sartori to its Board of Directors. Longtime director Beverley Lepine is retiring from the board. The board changes come as Gold.com shares trade at $46.72. Gold.com, listed on the NYSE under the ticker NYSE:GOLD, is adjusting its boardroom lineup at a time when the stock has seen mixed recent performance. The shares are at $46.72, with a 7 day return of 6.7% decline and a 30 day return of 23.3% decline, while still showing a 34.4% gain year to date...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.