ROKU

$93.27-2.59 (-2.70%)

Market ClosedAs of Mar 20, 8:00 PM UTC

Roku, Inc., together with its subsidiaries, operates a TV streaming platform in the United States and internationally.

Historical Price

Price (Line)
50-Day SMA
200-Day SMA
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Peer Comparison

METAGOOGLNFLX

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$93.27
Potential Downside
88.9%
Whystock Fair Value$10.35
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorCommunication Services
IndustryEntertainment

Roku, Inc., together with its subsidiaries, operates a TV streaming platform in the United States and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$13.75B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
158.08
Beta
High-beta play. Expect amplified moves vs. the broad market.
2.04
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
-2.31%
Quick Ratio
Pristine liquidity. Sufficient cash to cover all near-term obligations.
2.66

Recent News

Zacks
Mar 20, 2026

Roku (ROKU) Declines More Than Market: Some Information for Investors

In the latest trading session, Roku (ROKU) closed at $93.27, marking a -2.7% move from the previous day.

NEUTRAL
Neutral flow. Standard news cycle with no clear sentiment tilt.
Zacks
Mar 20, 2026

AppLovin E-Commerce Ads, Self-Serve and GenAI Are Catalysts

APP extends Axon into e-commerce as self-serve targets 1H26, with GenAI creative pilots and new tools aiming to boost conversion and growth beyond gaming.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
MarketBeat
Mar 20, 2026

Is the ARK Innovation ETF Finding a Floor? Tesla and Robinhood Set the Tone

ARKK is negative YTD in 2026 after a strong 1-year run; its performance is being driven by concentrated exposure to Tesla, Robinhood, Coinbase, Shopify, and AMD.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Mar 19, 2026

2 Internet Stocks to Target This Week and 1 Facing Challenges

Whether it be online shopping or social media, secular forces are propelling consumer internet businesses forward. But it’s not all sunshine and rainbows as consumer purchasing power can make or break demand. Unfortunately, the market seems to believe stormy skies are ahead as the industry has shed 31.5% over the past six months. This drawdown is a stark contrast from the S&P 500’s 1.1% gain.

BEARISH
Negative press. News cycle fixated on risk factors or misses.
Zacks
Mar 19, 2026

4 Top-Ranked Liquid Stocks to Add to Portfolio for Solid Returns

COLM, CIEN, HUBS and ROKU make the cut as the top liquid stocks, each boasting strong liquidity, growth attributes and operational efficiency.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.