UA

$5.71-0.23 (-3.87%)

Market ClosedAs of Mar 20, 8:00 PM UTC

Under Armour, Inc., together with its subsidiaries, engages developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth.

Historical Price

Price (Line)
50-Day SMA
200-Day SMA
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Peer Comparison

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Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$5.71
Potential Upside
5%
Whystock Fair Value$6.00
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorConsumer Cyclical
IndustryApparel Manufacturing

Under Armour, Inc., together with its subsidiaries, engages developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company provides its apparel in compression, fitted, and loose fit types...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$2.43B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
-
Beta
High-beta play. Expect amplified moves vs. the broad market.
1.77
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
7.08%
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.92

Recent News

Simply Wall St.
Mar 22, 2026

How The Story Around Under Armour (UAA) Is Shifting As Analysts Reassess Risks And Rewards

Under Armour’s fair value price target sits at US$7.73, with this latest update leaving that core estimate unchanged. Recent analyst commentary, including clustered price target moves of about US$1 to US$3 and a mix of bullish and cautious views, shows how closely the market is weighing execution risk against any perceived valuation reset. As you read on, you will see how to interpret these shifting calls and keep track of the evolving story around the stock. Analyst Price Targets don't...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Mar 20, 2026

1 of Wall Street’s Favorite Stock to Target This Week and 2 We Find Risky

Wall Street is overwhelmingly bullish on the stocks in this article, with price targets suggesting significant upside potential. However, it’s worth remembering that analysts rarely issue sell ratings, partly because their firms often seek other business from the same companies they cover.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Mar 19, 2026

1 High-Flying Stock Worth Your Attention and 2 We Find Risky

Expensive stocks often command premium valuations because the market thinks their business models are exceptional. However, the downside is that high expectations are already baked into their prices, leaving little room for error if they stumble even slightly.

BEARISH
Negative press. News cycle fixated on risk factors or misses.
StockStory
Mar 17, 2026

3 Consumer Stocks That Fall Short

Most consumer discretionary businesses succeed or fail based on the broader economy. Over the past six months, it seems like demand trends are working against their favor as the industry has tumbled by 9.6%. This drawdown was particularly disheartening since the S&P 500 stood firm.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Motley Fool
Mar 15, 2026

Down 11% in 2026: Is Nike Finally a Buy?

Nike is pursuing a comeback as its shares continue to slide.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.