CLX

$111.40

Post-MarketAs of Mar 17, 8:00 PM UTC

The Clorox Company manufactures and markets consumer and professional products worldwide.

Historical Price

Price (Line)
Synthesizing Whystock Narrative...
Loading Financials...

Peer Comparison

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$111.40
Potential Upside
1081.6%
Whystock Fair Value$1316.31
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorConsumer Defensive
IndustryHousehold & Personal Products

The Clorox Company manufactures and markets consumer and professional products worldwide. The company operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers home care clean...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$13.59B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
18.23
Beta
Defensive asset. Lower volatility than the S&P 500.
0.57
Div Yield
Strong income play. Yield provides a meaningful total return floor.
443.00%
ROIC
Elite ROE. Management converts capital into profit efficiently.
987.18%
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.38

Recent News

StockStory
Mar 13, 2026

3 S&P 500 Stocks That Concern Us

The S&P 500 (^GSPC) is home to the biggest and most well-known companies in the market, making it a go-to index for investors seeking stability. But not all large-cap stocks are created equal - some are struggling with slowing growth, declining margins, or increased competition.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Simply Wall St.
Mar 12, 2026

Clorox (CLX) Valuation Check After Mixed Recent Share Price Performance

What recent performance data suggests about Clorox (CLX) Clorox (CLX) has drawn fresh attention after a mixed run in its share price, with a negative 1 year total return alongside a gain in the past 3 months and year to date. See our latest analysis for Clorox. At a share price of US$112.15, Clorox has seen short term momentum cool, with a 1 month share price return of 6.22% decline after a 90 day gain of 9.06%, while the 1 year total shareholder return of 20.85% decline highlights that...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Simply Wall St.
Mar 12, 2026

Hidden Valley Ranch Europe Push Tests Clorox Brand Relevance Strategy

Hidden Valley Ranch, owned by Clorox, has launched the Hidden Valley Ranch-bassador Program in Europe. Selected fans will travel across European destinations and share ranch dressing pairings with local foods through social content. The program focuses on experiential marketing and user generated content to promote the Hidden Valley Ranch brand. For investors watching Clorox (NYSE:CLX), this campaign comes as the stock trades around $112.15, with a 1 year return of 20.8% decline and a 3...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Zacks
Mar 10, 2026

Can Clorox's Digital Push Accelerate Operational Efficiency?

CLX navigates ERP disruption and macro headwinds while advancing digital transformation to drive efficiency and margin gains.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Mar 10, 2026

3 Profitable Stocks We Approach with Caution

While profitability is essential, it doesn’t guarantee long-term success. Some companies that rest on their margins will lose ground as competition intensifies - as Jeff Bezos said, "Your margin is my opportunity".

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.