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HNST
$3.34-0.17 (-4.84%)
Pre-Market$3.31-0.03 (-0.90%)· Last close May 4
The Honest Company, Inc.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
The Honest Company, Inc. in the Consumer Defensive sector is trading at $3.34. The stock is currently 40% below its 52-week high of $5.54, remaining 4.4% above its 200-day moving average. Technical signals show neutral RSI of 60 and bearish MACD signal, explaining why HNST maintains its current momentum and trend strength. The Whystock Score of 55/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Neutral momentum (RSI 60) — price action in range
Long-term trend bullish (Price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
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Peer Comparison
Whystock Valuation Model
Whystock fair value is estimated using a trailing P/E model adjusted for return on equity: Fair P/E = 18 + (ROE × 20). Fair Value = (Current Price ÷ Trailing P/E) × Fair P/E. A base P/E of 18 represents a typical market multiple, scaled upward for companies that earn high returns on equity. The result is a theoretical "normalised" price — not a price target or investment advice. Large deviations are common for high-growth or loss-making companies.
Current Price$3.34
Potential Upside
5%
Whystock Fair Value$3.51
Price
UndervaluedFair ValueOvervalued
Simplified model based on P/E and ROE. Not a substitute for full valuation analysis. Data may be delayed. See our Terms.
Fundamentals
The Honest Company, Inc. a personal care company, provides personal care products for babies and adults. It offers wipes, personal care, diapers, and beauty products. In addition, it sells its products through retailers and websites, and third-party ...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$393.66M
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
-
Beta
High-beta play. Expect amplified moves vs. the broad market.
2.16
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Average efficiency. Growth may require heavy reinvestment.
-26.79%
Volume
Today's trading volume
1.39M
Recent News
How The Honest Company (HNST) Narrative Is Shifting After Lowered Price Targets And Q4 Miss
Analysts have clustered recent price targets for Honest Company in a tight US$3.50 to US$5 range, with some firms explicitly anchoring on the unchanged US$3.50 fair value. This reset reflects a balance between caution around the Q4 miss versus Street expectations and ongoing positive ratings that hinge on several quarters of consistent execution. Read on to see how to track these shifting targets and what to watch as the story unfolds in reported results. Stay updated as the Fair Value for...
Jessica Alba founded the Honest Company. This CEO is taking it to the next level.
It's game on for Carla Vernon at the Honest Company.
3 Reasons to Avoid HNST and 1 Stock to Buy Instead
The Honest Company has been treading water for the past six months, recording a small loss of 2.7% while holding steady at $3.57. The stock also fell short of the S&P 500’s 3.4% gain during that period.
Honest CEO on growing beyond clean baby products
The Honest Company CEO, Carla Vernon, chats with Yahoo Finance Executive Editor Brian Sozzi about the company’s success in scaling beyond its initial line of clean baby products.
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