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IMB.L
LSE2,756pGBX-13.50p (-0.49%)
Market OpenUpdated 8:24 AM EDT
Imperial Brands PLC, together with its subsidiaries, manufactures, imports, markets, and sells tobacco and tobacco-related products in Europe, the Americas, Africa, the Asia, Australasia, and internationally.
Historical Price
Price (Line)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
Imperial Brands PLC in the Consumer Defensive sector is trading at 2,756p. The stock is currently near its 52-week low of 2,648p, remaining 11.0% below its 200-day moving average. Technical signals show oversold RSI of 12 and bearish MACD signal, explaining why IMB.L maintains its current current market pressure. The Whystock Score of 65/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Oversold momentum (RSI 12) — potential for technical mean-reversion
Long-term trend bearish (Price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
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Peer Comparison
Whystock Valuation Model
Whystock fair value is estimated using a trailing P/E model adjusted for return on equity: Fair P/E = 18 + (ROE × 20). Fair Value = (Current Price ÷ Trailing P/E) × Fair P/E. A base P/E of 18 represents a typical market multiple, scaled upward for companies that earn high returns on equity. The result is a theoretical "normalised" price — not a price target or investment advice. Large deviations are common for high-growth or loss-making companies.
Current Price2,756p
Potential Upside
131.3%
Whystock Fair Value6,373p
Price
UndervaluedFair ValueOvervalued
Simplified model based on P/E and ROE. Not a substitute for full valuation analysis. Data may be delayed. See our Terms.
Analyst Consensus12 analysts
Buy
Mean target3,408p+23.7%
Range2,700p – 4,200p
Fundamentals
Imperial Brands PLC, together with its subsidiaries, manufactures, imports, markets, and sells tobacco and tobacco-related products in Europe, the Americas, Africa, the Asia, Australasia, and internationally. It offers a range of cigarettes, tobacco ...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
£21.51B
P/E Ratio
Value territory. Trading at a high yield relative to earnings.
11.13
Beta
Defensive asset. Lower volatility than the S&P 500.
0.23
Div Yield
Strong income play. Yield provides a meaningful total return floor.
582.00%
ROE
Elite ROE. Management converts capital into profit efficiently.
38.74%
Volume
Today's trading volume
941,795
Recent News
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Imperial Brands Shares Fall After Cigarette Maker Warns of Market-Share Loss
The company behind Davidoff and Gauloises cigarettes said it lost some ground to rivals across its top five markets while targeting more profitable segments.
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Is Imperial Tobacco Group (IMBBY) Stock Undervalued Right Now?
Here at Zacks, our focus is on the proven Zacks Rank system, which emphasizes earnings estimates and estimate revisions to find great stocks. Nevertheless, we are always paying attention to the latest value, growth, and momentum trends to underscore strong picks.