RUSHB

$60.10-0.14 (-0.23%)

Market OpenAs of Mar 17, 7:07 PM UTC

Rush Enterprises, Inc., through its subsidiaries, operates as an integrated retailer of commercial vehicles and related services in the United States and Canada.

Historical Price

Price (Line)
50-Day SMA
200-Day SMA
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Peer Comparison

AMZNTSLAHD

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$60.10
Potential Upside
11.1%
Whystock Fair Value$66.79
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorConsumer Cyclical
IndustryAuto & Truck Dealerships

Rush Enterprises, Inc., through its subsidiaries, operates as an integrated retailer of commercial vehicles and related services in the United States and Canada. The company operates a network of commercial vehicle dealerships under the Rush Truck Ce...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$5.03B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
18.38
Beta
Defensive asset. Lower volatility than the S&P 500.
0.87
Div Yield
Strong income play. Yield provides a meaningful total return floor.
125.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
12.13%
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.33

Recent News

Simply Wall St.
Mar 13, 2026

Is Rush Enterprises (RUSH.A) Pricing Reflect Recent Truck Market Focus And Share Pullback?

If you are wondering whether Rush Enterprises is still attractively priced after its recent run, this article will walk through how the current share price compares with a range of valuation checks. The stock closed at US$61.60, with returns of 20.1% over 1 year, 81.8% over 3 years and 97.3% over 5 years, even though the last 7 days and 30 days saw declines of 10.4% and 13.9%. Recent news around Rush Enterprises has largely focused on its role in the US truck and commercial vehicle market,...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Insider Monkey
Mar 13, 2026

Rush Enterprises (RUSH) Positioned for Efficient Capital Deployment in 2026

Rush Enterprises Inc. (NASDAQ:RUSHA) is one of the 10 best trading and distribution stocks to buy. On February 19, Stephens increased the firm’s price target on Rush Enterprises Inc. (NASDAQ:RUSHA) to $80 from $55 following the company’s fourth quarter results. The firm maintained an Overweight rating on the shares, which currently offer a revised upside […]

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Mar 11, 2026

1 Profitable Stock to Research Further and 2 Facing Challenges

Not all profitable companies are built to last - some rely on outdated models or unsustainable advantages. Just because a business is in the green today doesn’t mean it will thrive tomorrow.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Feb 27, 2026

3 Reasons to Sell RUSHA and 1 Stock to Buy Instead

Since February 2021, the S&P 500 has delivered a total return of 77.9%. But one standout stock has nearly doubled the market - over the past five years, Rush Enterprises has surged 149% to $71.67 per share. Its momentum hasn’t stopped as it’s also gained 22.2% in the last six months thanks to its solid quarterly results, beating the S&P by 15%.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Feb 24, 2026

5 Must-Read Analyst Questions From Rush Enterprises’s Q4 Earnings Call

Rush Enterprises’ fourth quarter was marked by revenue and profit performance above Wall Street expectations, prompting a positive market reaction. Management attributed these results to disciplined cost control, ongoing investments in operational efficiency, and resilience in aftermarket sales. CEO W. Marvin Rush highlighted that, despite industry headwinds such as soft freight rates and regulatory uncertainty, the company observed late-quarter improvement in Class 8 truck demand and steady aft

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.