Loading stock data…
SHOP
$102.54-7.96 (-7.21%)
Market ClosedLast close May 11
Shopify Inc., a commerce technology company, provides tools to start, scale, market, and run a business of various sizes in Canada, the United States, Europe, the Middle East, Africa, the Asia Pacific, and Latin America.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
Shopify Inc. in the Technology sector is trading at $102.54. The stock is currently near its 52-week low of $100.31, remaining 27.6% below its 200-day moving average. Technical signals show oversold RSI of 26 and bearish MACD signal, explaining why SHOP maintains its current current market pressure. The Whystock Score of 60/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Oversold momentum (RSI 26) — potential for technical mean-reversion
Long-term trend bearish (Price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
Loading Financials...
Peer Comparison
AAPLMSFTGOOGL
Whystock Valuation Model
Whystock fair value is estimated using a trailing P/E model adjusted for return on equity: Fair P/E = 18 + (ROE × 20). Fair Value = (Current Price ÷ Trailing P/E) × Fair P/E. A base P/E of 18 represents a typical market multiple, scaled upward for companies that earn high returns on equity. The result is a theoretical "normalised" price — not a price target or investment advice. Large deviations are common for high-growth or loss-making companies.
Current Price$102.54
Potential Downside
80%
Whystock Fair Value$20.53
Price
UndervaluedFair ValueOvervalued
Simplified model based on P/E and ROE. Not a substitute for full valuation analysis. Data may be delayed. See our Terms.
Analyst Consensus45 analysts
Buy
Mean target$153.42+49.6%
Range$105.00 – $200.00
Fundamentals
Shopify Inc., a commerce technology company, provides tools to start, scale, market, and run a business of various sizes in Canada, the United States, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The Company offers Shopify pl...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$133.06B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
100.53
Beta
High-beta play. Expect amplified moves vs. the broad market.
2.64
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Average efficiency. Growth may require heavy reinvestment.
10.66%
Volume
Today's trading volume
18.13M
Recent News
Shopify Retreats, Amazon Attacks
Shopify delivered a strong earnings report, but investors were underwhelmed by guidance. Plus, Amazon's move into logistics caused several shipping stocks to plunge.
Shopify (SHOP) Is Down 13.4% After AI-Fueled Q1 Beat and Strong Q2 Growth Outlook - What's Changed
In early May 2026, Shopify reported first-quarter results showing revenue of US$3.17 billion and sales of US$2.42 billion, while narrowing its net loss to US$581 million and modestly improving loss per share from continuing operations. Management also outlined expectations for high-twenties percentage revenue growth in the second quarter and highlighted rapid uptake of its AI-powered tools, which are driving higher store traffic and order volumes across its merchant base. We’ll now examine...
Here is What to Know Beyond Why Shopify Inc. (SHOP) is a Trending Stock
Shopify (SHOP) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.
Jim Cramer on Shopify: “You Want to Buy It When the Stock’s Ice Cold”
Shopify Inc. (NASDAQ:SHOP) is one of the stocks Jim Cramer shared his thoughts on as he discussed Big Tech’s AI spending. Cramer called the company the “envy of many businesses,” as he said Or how about Shopify? I just interviewed Harley Finkelstein, the president… yesterday. If you’re a small to medium-sized business, Shopify lets you […]
Oppenheimer Maintains Outperform Rating on Shopify (SHOP)
Shopify Inc. (NASDAQ:SHOP) is one of the 10 Best Quality Stocks to Buy and Hold for the Next 5 Years. On May 6, 2026, Oppenheimer analyst Ken Wong lowered the firm’s price target on Shopify Inc. (NASDAQ:SHOP) to $175 from $200 while maintaining an Outperform rating. The firm said Shopify delivered Q1 revenue and gross […]