SONY

$20.98-0.66 (-3.07%)

Market OpenAs of Mar 17, 7:12 PM UTC

Sony Group Corporation designs, develops, produces, and sells electronic equipment, instruments, and devices for the consumer, professional, and industrial markets in Japan, the United States, Europe, China, the Asia-Pacific, and internationally.

Historical Price

Price (Line)
50-Day SMA
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Peer Comparison

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Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$20.98
Potential Upside
29%
Whystock Fair Value$27.07
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorTechnology
IndustryConsumer Electronics

Sony Group Corporation designs, develops, produces, and sells electronic equipment, instruments, and devices for the consumer, professional, and industrial markets in Japan, the United States, Europe, China, the Asia-Pacific, and internationally. The...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$124.61B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
16.27
Beta
Defensive asset. Lower volatility than the S&P 500.
0.70
Div Yield
Strong income play. Yield provides a meaningful total return floor.
69.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
14.92%
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.83

Recent News

Insider Monkey
Mar 11, 2026

Sony Group (SONY) on Mario Gabelli’s Radar Despite Media and Gaming Concerns

Sony Group Corp. (NYSE:SONY) is one of the best stocks to buy according to billionaire Mario Gabelli. Sony Group Corp. (NYSE:SONY) is the 8th-largest holding for GAMCO Investors, with a 13F investment value of $127.4 million as of the end of Q4 2025. The hedge fund reduced its position in Q4 to 4.98 million shares, […]

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Simply Wall St.
Mar 11, 2026

Sony Accessibility Push At CSUN And What It Might Mean For Valuation

Sony Group (TSE:6758) is highlighting accessibility and inclusive design features at the CSUN Assistive Technology Conference. The company is presenting accessibility functions across BRAVIA TVs, Alpha cameras, wireless headphones, and retail kiosks with Braille and audio descriptions. The focus is on improving usability for people with visual, hearing, and motor impairments across Sony's consumer electronics ecosystem. Sony Group, known for its consumer electronics, entertainment, and...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Zacks
Mar 11, 2026

Investors Heavily Search Sony Corporation (SONY): Here is What You Need to Know

Zacks.com users have recently been watching Sony (SONY) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Simply Wall St.
Mar 11, 2026

Will Sony’s Expanded Buyback and UK PlayStation Lawsuit Reshape Sony Group's (TSE:6758) Narrative?

In late February 2026, Sony Group’s board approved an expanded share repurchase authorization to buy back up to 90,000,000 shares for ¥250,000 million, while the company also faced the opening of a roughly £2 billion UK class action trial alleging competition law breaches in PlayStation Store digital sales. Alongside highlighting shareholder returns via buybacks, the lawsuit places renewed focus on the legal and reputational risks attached to Sony’s core gaming ecosystem and digital...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Reuters
Mar 10, 2026

Sony fighting $2.7 billion UK lawsuit over PlayStation Store prices

By Sam Tobin LONDON, March 10 (Reuters) - Sony is fighting a London lawsuit worth almost 2 billion pounds ($2.7 billion) that alleges the PlayStation maker's "monopoly position" inflated prices for

BEARISH
Negative press. News cycle fixated on risk factors or misses.