VITL

$16.02-0.19 (-1.17%)

Market OpenAs of Mar 17, 5:06 PM UTC

Vital Farms, Inc., a food company, packages, markets, and distributes shell eggs, butter, and other products in the United States.

Historical Price

Price (Line)
50-Day SMA
200-Day SMA
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Peer Comparison

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$16.02
Potential Upside
100.2%
Whystock Fair Value$32.07
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorConsumer Defensive
IndustryFarm Products

Vital Farms, Inc., a food company, packages, markets, and distributes shell eggs, butter, and other products in the United States. The company produces products sourced from animals raised on family farms, including shell eggs, stick butter, hard-boi...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$717.65M
P/E Ratio
Value territory. Trading at a high yield relative to earnings.
11.13
Beta
High-beta play. Expect amplified moves vs. the broad market.
1.21
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROIC
Elite ROE. Management converts capital into profit efficiently.
21.36%
Quick Ratio
Pristine liquidity. Sufficient cash to cover all near-term obligations.
1.53

Recent News

StockStory
Mar 16, 2026

2 Stocks Under $50 Worth Investigating and 1 Facing Challenges

Stocks in the $10-50 range offer a sweet spot between affordability and stability as they’re typically more established than penny stocks. But their headline prices don’t guarantee quality, and investors should exercise caution as some have shaky business models.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Simply Wall St.
Mar 13, 2026

A Look At Vital Farms (VITL) Valuation After Weak Earnings And Rising Legal Scrutiny

Legal scrutiny intensifies after weak earnings and stock drop Vital Farms (VITL) is under increased pressure after weaker than expected quarterly earnings triggered a sharp share price drop and a wave of securities investigations from multiple law firms on behalf of investors. Rosen Law Firm and Bronstein, Gewirtz & Grossman are each examining whether Vital Farms may have provided materially misleading business information before the stock declined. Both firms are preparing or considering...

BEARISH
Negative press. News cycle fixated on risk factors or misses.
StockStory
Mar 13, 2026

1 Cash-Burning Stock with Exciting Potential and 2 We Ignore

While some companies burn cash to fuel expansion, others struggle to turn spending into sustainable growth. A high cash burn rate without a strong balance sheet can leave investors exposed to significant downside.

BEARISH
Negative press. News cycle fixated on risk factors or misses.
StockStory
Mar 10, 2026

The Marzetti Company, Hain Celestial, and Vital Farms Stocks Trade Down, What You Need To Know

A number of stocks fell in the afternoon session after key player United Natural Foods (UNFI) reported a decrease in quarterly sales even as it raised its profitability outlook, sending mixed signals about the state of the food distribution industry.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
StockStory
Mar 10, 2026

1 Oversold Stock Primed to Rebound and 2 Facing Headwinds

Rock-bottom prices don't always mean rock-bottom businesses. The stocks we're examining today have all touched their 52-week lows, creating a classic investor's dilemma: bargain opportunity or value trap?

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.