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HELE
$28.47+1.63 (+6.07%)
Market ClosedLast close Jul 24
Helen of Troy Limited operates as a consumer products company in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, and Latin America.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
Helen of Troy Limited in the Consumer Defensive sector is trading at $28.47 with a market capitalization of $673M. Wall Street consensus targets $31.00 (3 analysts), implying a +8.9% move over the next 12 months. The stock is currently near its 52-week high of $30.68, remaining 35.4% above its 200-day moving average. On fundamentals, Piotroski 4/9 shows mixed financial quality, Altman Z in the distress zone. The Whystock Score of 60/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Sell-side targets imply +8.9% upside over 12 months
Long-term trend bullish (price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
Quarterly Financials
| Metric (USD) | Q2 2026 | Q1 2026 | Q4 2025 | Q3 2025 | Q2 2025 |
|---|---|---|---|---|---|
| Total Revenue | $402.12M↓ | $470.02M↓ | $512.83M↑ | $431.78M↑ | $371.65M |
| Gross Profit | $184.85M↓ | $209.66M↓ | $240.34M↑ | $190.68M↑ | $175.01M |
| Operating Income | $60.35M↑ | $28.22M↓ | $57.54M↑ | $13.68M↑ | $7.35M |
| Net Income | $35.76M↑ | -$55.56M↑ | -$84.06M↑ | -$308.64M↑ | -$450.72M |
Peer Comparison
Fundamentals
Helen of Troy Limited operates as a consumer products company in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The Home & Outdoor segment offers food storage containers, kitchen utensils for cooking ...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$673.19M
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
-
Beta
High-beta play. Expect amplified moves vs. the broad market.
-
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Average efficiency. Growth may require heavy reinvestment.
-112.63%
Volume
Today's trading volume
383,906
Recent News
Osprey brand owner says high supply chain costs are outpacing IEEPA tariff refunds
Helen of Troy CFO Brian Grass said there has not been a reliable pattern to the reimbursements, making it difficult to plan investments and offset supply disruptions.
HELE Stock Faces Tariff Costs as Omnichannel Growth Builds
HELE's omnichannel growth, focused brand investment and international expansion face a test from tariffs, freight costs and cautious demand.
HELE Stock Outlook Improves as Brand Momentum Starts to Rebuild
Helen of Troy's sales momentum is rebuilding on stronger brands, innovation and distribution, but tariffs and costs still cloud the earnings recovery.
Is HELE Stock Undervalued or a Value Trap for Investors Now?
HELE trades at a steep earnings discount as sales and leverage improve, but margin pressure and uncertain demand keep the value-trap debate alive.
Helen of Troy's Fiscal 2027 Outlook May Prove Conservative After Strong Q1, UBS Says
Helen of Troy (HELE) raised its fiscal 2027 sales outlook after a stronger Q1 while maintaining its