PG

$144.28-0.56 (-0.39%)

Market ClosedAs of Mar 20, 8:04 PM UTC

The Procter & Gamble Company provides branded consumer packaged goods worldwide.

Historical Price

Price (Line)
50-Day SMA
200-Day SMA
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Peer Comparison

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$144.28
Potential Upside
12.4%
Whystock Fair Value$162.16
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorConsumer Defensive
IndustryHousehold & Personal Products

The Procter & Gamble Company provides branded consumer packaged goods worldwide. It operates through Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care segments. The company offers conditioners, shampoos, styling aids...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$337.69B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
21.37
Beta
Defensive asset. Lower volatility than the S&P 500.
0.34
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROIC
Elite ROE. Management converts capital into profit efficiently.
30.12%
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.51

Recent News

Yahoo Finance Video
Mar 20, 2026

Market Madness: Palantir, Walmart, & other hot stock picks

In the second installment of Yahoo Finance's "Market Madness" bracket tournament, Zack's Investment Management chief market strategist Brian Mulberry joins Yahoo Finance Head of News Myles Udland to make the case for this round of corporate match-ups, which includes Robinhood (HOOD) vs. UnitedHealth (UNH) Palantir (PLTR) vs. Procter & Gamble (PG), General Motors (GM) vs. Eli Lilly (LLY), Walmart (WMT) vs. Uber (UBER), and more.

BEARISH
Negative press. News cycle fixated on risk factors or misses.
Zacks
Mar 20, 2026

The Zacks Analyst Blog Highlights Procter & Gamble, UnitedHealth, Wells Fargo and Seneca Foods

Procter & Gamble, UnitedHealth, and Wells Fargo face near-term pressure, but steady sales, growth initiatives, and strong cash flows support long-term outlooks.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Motley Fool
Mar 20, 2026

3 Best Dividend Growth Stocks to Buy in March

Investors looking for something to hold onto during turbulent times have three great dividend growth options to consider right now.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Zacks
Mar 19, 2026

Procter & Gamble (PG) Falls More Steeply Than Broader Market: What Investors Need to Know

Procter & Gamble (PG) concluded the recent trading session at $144.84, signifying a -1.27% move from its prior day's close.

NEUTRAL
Neutral flow. Standard news cycle with no clear sentiment tilt.
Zacks
Mar 19, 2026

Top Research Reports for Procter & Gamble, UnitedHealth & Wells Fargo

PG faces margin pressure from tariffs and costs, but steady sales and brand strength highlight resilience amid a mixed consumer backdrop.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.