DLX

$26.92

Market ClosedAs of Mar 17, 8:00 PM UTC

Deluxe Corporation provides technology-enabled solutions to small and medium-sized businesses, and financial institutions in the United States and Canada.

Historical Price

Price (Line)
Synthesizing Whystock Narrative...
Loading Financials...

Peer Comparison

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$26.92
Potential Upside
38%
Whystock Fair Value$37.15
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorIndustrials
IndustryConglomerates

Deluxe Corporation provides technology-enabled solutions to small and medium-sized businesses, and financial institutions in the United States and Canada. The company operates through four segments: Merchant Services, B2B Payments, Data Solutions, an...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$1.21B
P/E Ratio
Value territory. Trading at a high yield relative to earnings.
14.87
Beta
High-beta play. Expect amplified moves vs. the broad market.
1.35
Div Yield
Strong income play. Yield provides a meaningful total return floor.
447.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
12.63%
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.40

Recent News

Zacks
Mar 16, 2026

Reasons Why You Should Retain WEX Stock in Your Portfolio

WEX gains ground through AI initiatives, EV fleet solutions and expanding payment platforms, supporting growth, with earnings projected to rise through 2027.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Simply Wall St.
Mar 13, 2026

Assessing Deluxe (DLX) Valuation After Recent Share Price Pullback And Ongoing Business Transformation

Context for Deluxe stock Deluxe (DLX) has been drawing attention after recent trading, with the share price closing at $26.64 and posting mixed short term returns alongside stronger performance over the past 3 months and year. See our latest analysis for Deluxe. While the recent pullback includes a 2.5% 1-day share price decline and a softer 7-day move, Deluxe still carries strong momentum with a 90-day share price return of 19.5% and a 1-year total shareholder return of 81.2%. If this price...

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Zacks
Mar 13, 2026

Reasons Why You Should Retain Omnicom Stock in Your Portfolio

OMC gains 12.9% in a month as Interpublic acquisition, Omni+ platform and diverse marketing services support growth outlook and rising earnings forecasts.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Zacks
Mar 13, 2026

Is Deluxe (DLX) Stock Outpacing Its Business Services Peers This Year?

Here is how Deluxe (DLX) and Exponent (EXPO) have performed compared to their sector so far this year.

NEUTRAL
Neutral flow. Standard news cycle with no clear sentiment tilt.
Zacks
Mar 12, 2026

Reasons Why You Should Retain Trane Technologies Stock Right Now

TT shares rise 9.5% in three months amid strong HVAC demand. The Stellar Energy Americas deal is likely to boost its push into data center cooling.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.