DRCT

$0.97

Post-MarketAs of Mar 17, 8:00 PM UTC

Direct Digital Holdings, Inc.

Historical Price

Price (Line)
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Peer Comparison

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Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$0.97
Potential Upside
5%
Whystock Fair Value$1.02
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorCommunication Services
IndustryAdvertising Agencies

Direct Digital Holdings, Inc. operates as an end-to-end full-service advertising and marketing platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserv...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$2.52M
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
-
Beta
High-beta play. Expect amplified moves vs. the broad market.
6.06
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
-
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.27

Recent News

GuruFocus.com
Nov 7, 2025

Direct Digital Holdings Inc (DRCT) Q3 2025 Earnings Call Highlights: Strategic Partnerships and ...

Despite a dip in consolidated revenue, Direct Digital Holdings Inc (DRCT) leverages AI and strategic partnerships to enhance performance and financial flexibility.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Zacks
Nov 6, 2025

Direct Digital Holdings, Inc. (DRCT) Reports Q3 Loss, Misses Revenue Estimates

Direct Digital (DRCT) delivered earnings and revenue surprises of -50.00% and -44.94%, respectively, for the quarter ended September 2025. Do the numbers hold clues to what lies ahead for the stock?

BEARISH
Negative press. News cycle fixated on risk factors or misses.
GuruFocus.com
Aug 6, 2025

Direct Digital Holdings Inc (DRCT) Q2 2025 Earnings Call Highlights: Navigating Challenges with ...

Despite a significant revenue drop, Direct Digital Holdings Inc (DRCT) focuses on cost-saving measures and strategic partnerships to drive future growth.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Zacks
Aug 5, 2025

Direct Digital Holdings, Inc. (DRCT) Reports Q2 Loss, Lags Revenue Estimates

Direct Digital (DRCT) delivered earnings and revenue surprises of +76.04% and -18.85%, respectively, for the quarter ended June 2025. Do the numbers hold clues to what lies ahead for the stock?

BEARISH
Negative press. News cycle fixated on risk factors or misses.
GuruFocus.com
May 7, 2025

Direct Digital Holdings Inc (DRCT) Q1 2025 Earnings Call Highlights: Navigating Challenges with ...

Despite a drop in consolidated revenue, Direct Digital Holdings Inc (DRCT) focuses on cost-saving measures and strategic partnerships to drive future growth.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.