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FC
$21.48+0.28 (+1.32%)
Market ClosedLast close May 1
Franklin Covey Co.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
Franklin Covey Co. in the Consumer Defensive sector is trading at $21.48. The stock is currently 13% below its 52-week high of $24.70, remaining 19.5% above its 200-day moving average. Technical signals show neutral RSI of 39 and bearish MACD signal, explaining why FC maintains its current momentum and trend strength. The Whystock Score of 65/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Neutral momentum (RSI 39) — price action in range
Long-term trend bullish (Price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
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Peer Comparison
Whystock Valuation Model
Whystock fair value is estimated using a trailing P/E model adjusted for return on equity: Fair P/E = 18 + (ROE × 20). Fair Value = (Current Price ÷ Trailing P/E) × Fair P/E. A base P/E of 18 represents a typical market multiple, scaled upward for companies that earn high returns on equity. The result is a theoretical "normalised" price — not a price target or investment advice. Large deviations are common for high-growth or loss-making companies.
Current Price$21.48
Potential Upside
5%
Whystock Fair Value$22.55
Price
UndervaluedFair ValueOvervalued
Simplified model based on P/E and ROE. Not a substitute for full valuation analysis. Data may be delayed. See our Terms.
Fundamentals
Franklin Covey Co. provides training and consulting services in the areas of leadership, customer loyalty, execution, productivity, sales performance, and educational improvement for organizations and individuals worldwide. The company operates throu...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$246.42M
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
-
Beta
Defensive asset. Lower volatility than the S&P 500.
0.58
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Average efficiency. Growth may require heavy reinvestment.
-6.07%
Volume
Today's trading volume
59,594
Recent News
Franklin Covey Co. Q2 2026 Earnings Call Summary
Moby summary of Franklin Covey Co.'s Q2 2026 earnings call
Franklin Covey Co (FC) Q2 2026 Earnings Call Highlights: Strong Education Division Growth and ...
Despite challenges in the Enterprise Division, Franklin Covey Co (FC) reports significant gains in adjusted EBITDA and free cash flow, driven by a thriving Education Division.
Franklin Covey Q2 Earnings Call Highlights
Franklin Covey (NYSE:FC) executives said the company’s fiscal second quarter 2026 results showed continued momentum from its go-to-market changes in Enterprise North America, with invoiced amounts rising and deferred revenue building, while the Education Division delivered double-digit revenue growt
Franklin Covey (FC) Reports Q2 Loss, Tops Revenue Estimates
Franklin Covey (FC) delivered earnings and revenue surprises of -809.09% and +2.00%, respectively, for the quarter ended February 2026. Do the numbers hold clues to what lies ahead for the stock?
Should Value Investors Buy Franklin Covey (FC) Stock?
Here at Zacks, our focus is on the proven Zacks Rank system, which emphasizes earnings estimates and estimate revisions to find great stocks. Nevertheless, we are always paying attention to the latest value, growth, and momentum trends to underscore strong picks.