PRMB

$20.72

Post-MarketAs of Mar 17, 8:00 PM UTC

Primo Brands Corporation operates as a branded beverage company in North America.

Historical Price

Price (Line)
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Peer Comparison

Whystock Valuation Model

Calculated using a trailing P/E relative model adjusted by sector ROE and historical growth.
Current Price$20.72
Potential Downside
81.3%
Whystock Fair Value$3.88
Price
UndervaluedFair ValueOvervalued

Fundamentals

SectorConsumer Defensive
IndustryBeverages - Non-Alcoholic

Primo Brands Corporation operates as a branded beverage company in North America. It offers bottle water solutions and water filtration services; and premium spring and sparkling water, purified water, self-service refill drinking water, flavored and...

Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$7.58B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
98.67
Beta
Defensive asset. Lower volatility than the S&P 500.
0.56
Div Yield
Strong income play. Yield provides a meaningful total return floor.
238.00%
ROIC
Average efficiency. Growth may require heavy reinvestment.
2.50%
Quick Ratio
Tight liquidity. Monitor cash flow carefully against debt.
0.63

Recent News

Exec Edge
Mar 16, 2026

Juicy Growth Opportunity with Barfresh Food Group – Exec Edge Initiation Report

Download the Complete Report Here By Rayk Riechmann Investors looking for healthy returns should get a taste of Barfresh Food Group, Inc (Nasdaq: BRFH), which blends growth potential with an attractive valuation, operational strength, and a glowing industry outlook. BRFH, an operator-first frozen beverage platform, develops and distributes ready-to-blend and ready-to-drink smoothies, shakes, and frappes. […]

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Insider Monkey
Mar 16, 2026

Here’s Why Primo Brands (PRMB) Stock Dropped 50%

Madison Investments, an investment advisor, released its fourth-quarter 2025 investor letter for “Madison Small Cap Fund”. A copy of the letter can be downloaded here. The fourth quarter was challenging for the fund and continued to underperform its benchmark, the Russell 2000 Index. The fund (Class I) returned -0.4%, lagging the benchmark’s 2.2% return. Sector allocation […]

BEARISH
Negative press. News cycle fixated on risk factors or misses.
Motley Fool
Mar 15, 2026

Water Giant With $7 Billion in Revenue Draws $7.5 Million Investment, and Shares Are Surging This Year

This water solutions provider serves both consumers and businesses through recurring sales and a broad portfolio of regional brands.

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Insider Monkey
Mar 15, 2026

Primo Brands Corporation (PRMB) to End Canadian Reporting Obligations Pending OSC Approval

We recently compiled a list of the 12 Top Performing Consumer Staples Stocks in February. Primo Brands Corporation (NYSE:PRMB) is among the best performing stocks on this list. TheFly reported on March 5 that Mizuho increased its price target for PRMB from $24 to $28 while continuing to rate the shares as Outperform. Furthermore, on March […]

BULLISH
Positive press. Headlines skewed toward growth and analyst upgrades.
Insider Monkey
Mar 8, 2026

Jefferies Increases Price Target on Primo Brands (PRMB)

Primo Brands Corp. (NYSE:PRMB) is among the 10 most undervalued stocks to buy and hold for 10 years. On February 27, Jefferies raised its price target on Primo Brands Corp. (NYSE:PRMB) to $24 from $20 while maintaining a Hold rating. This price rating change followed Primo Brands Corp. (NYSE:PRMB)’s fourth quarter report on February 26, in […]

NEUTRAL
Neutral flow. Standard news cycle with no clear sentiment tilt.