Loading stock data…
SFST
$56.81+0.51 (+0.91%)
Market ClosedLast close May 1
Southern First Bancshares, Inc.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
Southern First Bancshares, Inc. in the Financial Services sector is trading at $56.81. The stock is currently near its 52-week high of $62.00, remaining 13.7% above its 200-day moving average. Technical signals show neutral RSI of 44 and bearish MACD signal, explaining why SFST maintains its current momentum and trend strength. The Whystock Score of 85/100 reflects a high-conviction bullish alignment.
Ecosystem Influences
Neutral momentum (RSI 44) — price action in range
Long-term trend bullish (Price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
Loading Financials...
Peer Comparison
JPMBACGS
Whystock Valuation Model
Whystock fair value is estimated using a trailing P/E model adjusted for return on equity: Fair P/E = 18 + (ROE × 20). Fair Value = (Current Price ÷ Trailing P/E) × Fair P/E. A base P/E of 18 represents a typical market multiple, scaled upward for companies that earn high returns on equity. The result is a theoretical "normalised" price — not a price target or investment advice. Large deviations are common for high-growth or loss-making companies.
Current Price$56.81
Potential Upside
48.6%
Whystock Fair Value$84.43
Price
UndervaluedFair ValueOvervalued
Simplified model based on P/E and ROE. Not a substitute for full valuation analysis. Data may be delayed. See our Terms.
Analyst Consensus1 analysts
Buy
Mean target$66.00+16.2%
Range$66.00 – $66.00
Fundamentals
Southern First Bancshares, Inc. operates as the bank holding company for Southern First Bank that provides commercial, consumer, and mortgage loans to the general public in South Carolina, North Carolina, and Georgia. The company accepts various depo...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$532.51M
P/E Ratio
Value territory. Trading at a high yield relative to earnings.
13.22
Beta
Defensive asset. Lower volatility than the S&P 500.
0.74
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Average efficiency. Growth may require heavy reinvestment.
8.24%
Volume
Today's trading volume
69,930
Recent News
Undiscovered Gems in the US Market April 2026
Over the last 7 days, the United States market has risen by 1.3%, contributing to a remarkable 35% increase over the past year, with earnings forecasted to grow by 16% annually. In this dynamic environment, identifying stocks that remain under the radar yet possess strong growth potential can be key to capitalizing on emerging opportunities.
Southern First (SFST) Reports Q1 Earnings: What Key Metrics Have to Say
Although the revenue and EPS for Southern First (SFST) give a sense of how its business performed in the quarter ended March 2026, it might be worth considering how some key metrics compare with Wall Street estimates and the year-ago numbers.
Southern First (SFST) Lags Q1 Earnings Estimates
Southern First (SFST) delivered earnings and revenue surprises of -0.42% and +4.21%, respectively, for the quarter ended March 2026. Do the numbers hold clues to what lies ahead for the stock?
Undiscovered Gems in the US Market Featuring 3 Promising Stocks
As the U.S. stock market kicks off February with a notable upswing, highlighted by the Dow Jones Industrial Average's 515-point gain and the S&P 500 nearing record highs, investors are keenly observing how economic shifts and policy changes might impact small-cap stocks. Amidst this backdrop of optimism and strategic trade deals, identifying promising opportunities in lesser-known stocks can be an effective strategy for those looking to diversify their portfolios in today's dynamic market...
ServisFirst Bancshares Stock Scores RS Rating Upgrade
ServisFirst Bancshares shows rising price performance, earning an upgrade to its IBD Relative Strength Rating