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SNAP
$6.17-0.12 (-1.91%)
Snap Inc.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
Snap Inc. in the Communication Services sector is trading at $6.17. The stock is currently 41% below its 52-week high of $10.41, remaining 12.6% below its 200-day moving average. Technical signals show neutral RSI of 62 and bullish MACD crossover, explaining why SNAP maintains its current current market pressure. The Whystock Score of 40/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Neutral momentum (RSI 62) — price action in range
Long-term trend bearish (Price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
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Peer Comparison
METAGOOGLNFLX
Whystock Valuation Model
Whystock fair value is estimated using a trailing P/E model adjusted for return on equity: Fair P/E = 18 + (ROE × 20). Fair Value = (Current Price ÷ Trailing P/E) × Fair P/E. A base P/E of 18 represents a typical market multiple, scaled upward for companies that earn high returns on equity. The result is a theoretical "normalised" price — not a price target or investment advice. Large deviations are common for high-growth or loss-making companies.
Current Price$6.17
Potential Upside
5%
Whystock Fair Value$6.48
Price
UndervaluedFair ValueOvervalued
Simplified model based on P/E and ROE. Not a substitute for full valuation analysis. Data may be delayed. See our Terms.
Analyst Consensus36 analysts
Hold
Mean target$7.91+28.2%
Range$4.00 – $15.00
Fundamentals
Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable pe...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$9.86B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
-
Beta
Defensive asset. Lower volatility than the S&P 500.
0.91
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Average efficiency. Growth may require heavy reinvestment.
-23.94%
Volume
Today's trading volume
32.41M
Recent News
Meta Platforms vs Snap: Who’s Really Winning Digital Ads?
Meta Platforms (NASDAQ:META) and Snap (NYSE:SNAP) just delivered earnings that frame two opposite paths through the digital ad market. Meta posted a 33.08% revenue surge powered by AI-driven ad pricing. Snap finally swung to a $45.21 million quarterly profit by leaning on subscriptions and small advertisers. Same industry, very different business stories. One Sells Pricing ... Meta Platforms vs Snap: Who’s Really Winning Digital Ads?
Global Business Travel Group, Inc. (GBTG) Meets Q1 Earnings Estimates
Global Business Travel Group, Inc. (GBTG) delivered earnings and revenue surprises of +11.11% and +4.18%, respectively, for the quarter ended March 2026. Do the numbers hold clues to what lies ahead for the stock?
Is Snap’s (SNAP) AI-Powered Experian Partnership Reframing Its Core Engagement Strategy With Gen Z?
In late April 2026, Experian announced it had integrated its AI-powered financial education tools into Snapchat’s new AI Sponsored Snaps ad format, enabling users to ask general money questions directly within the app’s chat experience. This move highlights how Snap is using conversational AI to turn everyday messaging into an interactive learning and brand engagement channel, especially for younger users seeking credible financial information. We’ll now examine how Snap’s push into...
Reddit posts strong Q1 results
The platform’s ad business drove a 69% year-over-year revenue increase to $663 million for the first quarter of 2026.
SNAP Gears Up to Report Q1 Earnings: What's in Store for the Stock?
SNAP heads into Q1 earnings with a solid revenue growth outlook, but user softness, cost pressures and regulatory hurdles cloud the near-term picture.