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ULTA
$531.95-5.53 (-1.03%)
Market ClosedLast close May 1
Ulta Beauty, Inc.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
Ulta Beauty, Inc. in the Consumer Cyclical sector is trading at $531.95. The stock is currently 26% below its 52-week high of $714.97, remaining 6.2% below its 200-day moving average. Technical signals show neutral RSI of 53 and bullish MACD crossover, explaining why ULTA maintains its current current market pressure. The Whystock Score of 60/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Neutral momentum (RSI 53) — price action in range
Long-term trend bearish (Price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
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Peer Comparison
AMZNTSLAHD
Whystock Valuation Model
Whystock fair value is estimated using a trailing P/E model adjusted for return on equity: Fair P/E = 18 + (ROE × 20). Fair Value = (Current Price ÷ Trailing P/E) × Fair P/E. A base P/E of 18 represents a typical market multiple, scaled upward for companies that earn high returns on equity. The result is a theoretical "normalised" price — not a price target or investment advice. Large deviations are common for high-growth or loss-making companies.
Current Price$531.95
Potential Upside
19.4%
Whystock Fair Value$634.89
Price
UndervaluedFair ValueOvervalued
Simplified model based on P/E and ROE. Not a substitute for full valuation analysis. Data may be delayed. See our Terms.
Analyst Consensus24 analysts
Buy
Mean target$681.50+28.1%
Range$475.00 – $810.00
Fundamentals
Ulta Beauty, Inc. operates as a specialty beauty retailer in the United States, Mexico, and Kuwait. The company offers branded and private label beauty products, including cosmetics, fragrance, haircare, skincare, bath and body products, professional...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$24.66B
P/E Ratio
Priced for growth. Investors expect sustained double-digit expansion.
21.98
Beta
Defensive asset. Lower volatility than the S&P 500.
0.95
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Elite ROE. Management converts capital into profit efficiently.
41.14%
Volume
Today's trading volume
477,987
Recent News
Walmart makes in-store move to challenge Target
Target and Ulta Beauty have decided to end their five-year-old partnership. "Since launching in 2021, Ulta Beauty at Target has expanded access to prestige beauty and offered beauty enthusiasts the benefit of linking their Ulta Beauty Rewards and Target Circle accounts for added convenience and ...
Ulta Beauty (ULTA) Laps the Stock Market: Here's Why
Ulta Beauty (ULTA) closed the most recent trading day at $537.48, moving +1.37% from the previous trading session.
Here is What to Know Beyond Why Ulta Beauty Inc. (ULTA) is a Trending Stock
Ulta (ULTA) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.
EXCLUSIVE: NIQ, Ulta Beauty Collaborate on Data Sharing
The retailer will provide sales data for NIQ's "Full View of Beauty" channel, and NIQ will become Ulta's primary insights panel provider.
Assessing Ulta Beauty (ULTA) Valuation After A Recent Pullback And Mixed Return Profile
Ulta Beauty stock moves without a clear single catalyst Ulta Beauty (ULTA) has been trading in mixed territory recently, with a small 1 day pullback, a weaker past week, but a positive month and higher 1 year total return shaping the stock’s recent profile. See our latest analysis for Ulta Beauty. At a share price of $538.15, Ulta Beauty’s recent pullback, including a 4.57% 7 day share price decline and weaker year to date share price return, contrasts with a stronger 1 year total shareholder...